Centra were looking for a way to authentically place their brand within a space that resonates with a younger audience. We partnered with them on a one-month test in-game advertising campaign to drive awareness of their new deli offering, Lickin’ Chicken Sauce.
Non-skippable Ad Campaign. Feenix created an in-game ad campaign for Centra strategically optimized to deliver high-quality impressions, with a strong focus on maintaining excellent viewability. Performance was measured against an awareness-led KPI, ensuring maximum exposure within an engaged gaming environment.